"The best ad is a good product." -- Alan H. Meyer
Chris' Commentary:
Why is it that some products succeed wildly while others languish and are even discontinued? This even when their companies spend the same amount on advertising? It is because one product is good and the other isn't and people who use them pass that information along. The same is true in our lives. We can tell people we are good at what we do until we are blue in the face but the true test for them is what kind of product (whether that is who we are, what we do, or what we make or sell) we produce. And it is what kind of product we produce that they will pass on. So if we want to succeed, it is better to produce a good product than merely tell people we can.
Action Point: Take some time today to give some thought to this question: Is the quality of my "product" the same as what I tell people it is? If it isn't, write down three steps you can take within one week to improve your product.
Chris' Commentary:
Why is it that some products succeed wildly while others languish and are even discontinued? This even when their companies spend the same amount on advertising? It is because one product is good and the other isn't and people who use them pass that information along. The same is true in our lives. We can tell people we are good at what we do until we are blue in the face but the true test for them is what kind of product (whether that is who we are, what we do, or what we make or sell) we produce. And it is what kind of product we produce that they will pass on. So if we want to succeed, it is better to produce a good product than merely tell people we can.
Action Point: Take some time today to give some thought to this question: Is the quality of my "product" the same as what I tell people it is? If it isn't, write down three steps you can take within one week to improve your product.
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